It's Looks and Personality Wot Wins Elections. Not The Sun.
Is it me or are we resigned to the fact that this time next year the man running our country will be a toff in Blair’s clothing. I am of course talking of the fact that The Sun has changed its allegiance to The Conservative party, ending it’s 12 year association with the incumbent Labour party. Now it is no surprise that the Sun has lot of clout in this country, as it is the paper with the biggest readership , and is a strong arm of Murdoch’s News Corp Empire. The paper even announced, after John Major surprisingly won the 1992 general election, that: “ It was the Sun Wot Won it ,” in its usual blunt instrumental way, so even it is in some way self aware of its influence. Sure, it’s true that people decide the outcome of an election and not the media, as Labour are spluttering frantically , but having the media on your side certainly helps. Then again is what we are seeing a case of The Sun backing on the horse with better odds, or an attempting to influence the voters?
Now t...